Based in San Francisco and handcrafted in Spain, Frēda Salvador is an artisan brand that is both modern and streamlined in its approach to footwear. Designed with the self-expressive woman in mind, each style embraces confidence and exudes a casual, yet sophisticated aesthetic that resonates deeply among fashion followers. The brand is both approachable and effortless offering a sought after versatility that makes them the go-to for everyday occasions.


We are looking for a talented freelance copywriter to join our team. We’re looking for someone who can help ensure that all writing consistently supports our brand voice overall and effectively. Ideal candidate will be a creative thinker who has their finger on the pulse, loves fashion and understands how trends impact e-commerce, social media, newsletter and blog language. This opportunity is for 30 to 35 hours a month, with flexibility on hours and location.


What You'll Do…

  • Write site copy to communicate marketing and product initiatives, while staying on voice and on brand.
  • Copy edit/proofread marketing copy. You’ll check existing and future generated copy for spelling, grammar and brand style/voice.
  • Help us develop marketing copy for customer experiences and channels that hold true to the brand’s personality, values and voice.
  • Sales channels you’ll touch on include email, site content, journal, social media, paid digital advertising, print campaigns and any other initiatives or channels that come up over the course of a season.
  • Collaborate with Production, Design and Customer Experience leaders to ensure that product information, fit notes and selling copy is accurate on web and email channels at the beginning of a season. 
  • Help maintain and contribute to the Frēda Journal to ensure that content aligns with company goals and marketing projects.
  • Support brand marketing by researching, concepting and drafting organic social content posts.
  • Assist with A/B message testing experiments and research.
  • Use internal research from the Marketing team to help us tell more data-driven stories.
  • Work on e-commerce SEO driven projects to help boost site rankings. 


Ideal candidate... 

  • You are passionate about fashion and retail. And you LOVE shoes!
  • Have a minimum 2 years of copywriting experience in fashion, lifestyle, e-commerce, or advertising fields.
  • Excellent communication, organizational, and problem solving skills.
  • Strong ability to multitask. You work quickly and efficiently without sacrificing on quality or level of attention to detail.
  • Outstanding conceptual skills with a deep understanding of how copy relates to product, brand, design, graphics, and concept.
  • Ability to meet deadlines, while working independently.
  • Experience writing for A/B, multivariate tests.
  • Experience with writing for paid social campaigns is a plus.
  • You are a self-starter with a deep understanding of customers' needs, product, and the competitive landscape.


Please note this role is for a 1099 contractor for now with the option for more hours, or future employment later in the year if the relationship is a perfect match. 

Please submit your resume and some prior work examples to jobs@fredasalvador.com along with a short cover letter telling us a little about yourself.