Shop the January Campaign
STYLING STORIES:
It’s the new year, and we’re feeling refreshed as we approach our closet every morning. I love reimagining all my favorite items of clothing through styling. Whether it’s pairing my horseshoe denim with my new shearling boots or throwing my fringe leather jacket over a maxi knit dress, it’s all about reinvigorating the items that have become synonymous with you.
For our January Campaign, we were inspired by blending old with new. So, we started by pulling a bunch of vintage items from our friends at Trove in Sonoma (more on this in a few weeks, including buying the pieces!) and mixing them with current pieces. Monochrome magic, socks with everything, pops of red–we’re feeling it all from the ground up. Click here to shop clothing we used in our January shoot!
“We’re so not over the pops of red trend and won’t be anytime soon. We were obsessed with this vintage embroidered mushroom sweater and knew it would be the perfect pair to our iconic red handwoven ballets. Finished with matching navy leather pants? Perfection. To mix it up in the future I would maybe put a bow in your hair, but then throw on a moto jacket. So many fun ways to reimagine these!”
COLLEGIATE COOL | THE ELBA PENNY LOAFER
“We love how fresh this vintage varsity sweater feels with cropped white jeans and our iconic ELBA Penny Loafer. Finished with a printed collared shirt–it’s a study in collegiate cool.”
GOLD RUSH | THE JAYLA + ELIS HANDBAG
“Who said metallics were only for the holidays? We’re bringing them into 2025 as the new neutral–because they truly go with everything. In this look, I wanted to balance the dressiness of the JAYLA Stacked Ballets and ELIS Handbag with a utilitarian jacket and khaki denim. The socks are just a fun addition that is also practical as temps are low right now.”
REIMAGINED WESTERN | THE JADA BALLET
“Reinvigorate your everyday ballets with a cool western jacket. The feminine-western contrast makes this all-black look feel extra special. It’s really an outfit that is all about the details–handwoven leather and unique studs.”
MONOCHROME MAGIC | THE BROOKE BOOT
“There’s really not a better way to look and feel elevated than a full monochrome look. And get cozy with it! We loved the way the texture on this neutral cable knit sweater set contrasted the smoothness of our best-selling BROOKE Boot. Finished with a fuzzy jacket on top–you’ll never want to take this outfit off.”
STUD LIFE REINVENTED | THE JESSIE BALLET
“Studs are a part of our design DNA because they’re part of our personal style story. This year, we’re leaning towards gold studs with bone leather and pairing it with cool western-inspired jackets and everyday khaki denim.”
BLUE SKY BABY | THE JORDAN BOOT
“We are the biggest blue enthusiasts. So, when you give us a baby blue-colored coat–we will wear it for a month straight. The contrast leather collar inspired us to pair it with our new statement-yet-versatile JORDAN Boot. We loved how the bold lug sole and collar complemented each other, tying the look together from the ground up.”
“Shearling season isn’t over yet. So we’re elevating our WINNIE Boot with statement pants whose contrast design perfectly pairs with the contrast leathers on the boot. Finished with a print coat and cool tee–it’s equal parts effortless and interesting.”
SOCKS WITH EVERYTHING | THE JADA
“Ballets truly are our year-round staple–especially with socks. In this look, we loved the way the white sock broke up the monochrome look but didn’t disrupt it at the same time.”