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A classic sneaker, reinvented. The EDA in white calf has our iconic d'Orsay cut out, vulcanized rubber sole, and ultra comfortable padded leather footbed. Our first low top was designed for everyday style and pound the pavement wearability.

Our best-selling sneaker, reinvented. The EDA is now available in white calf with shearling lining for added warmth and comfort. It has our iconic d'Orsay cut out, vulcanized rubber sole, and ultra comfortable padded leather footbed.

Our best-selling sneaker, reinvented. The EDA is now available in black calf with shearling lining for added warmth and comfort. It has our iconic d'Orsay cut out, vulcanized rubber sole, and ultra comfortable padded leather footbed.

Our signature dad cap. Crafted from black-washed cotton, this classic style has an adjustable strap with an antique brass buckle. Worn in to feel just like your favorite hat, the embroidered logo gives this ball cap an iconic FRĒDA finish.

FRĒDA X Tom Jean Webb Limited Edition 100% Cotton Bandana with original artwork by Tom Jean Webb. We are loving these super soft bandanas tied on our necks, in our hair, on our bags and as a face covering.* Tom Jean Webb is a British born and Austin/London based artist that is inspired by American West and Southwest iconography. Tom created this symmetrical bird drawing because "I feel a connection to birds, a representation of freedom that I have always sought, creatively and emotionally. There's an ease with which they experience this world and often through times of self reflection I tr...

Our signature dad cap. Crafted from khaki-washed cotton, this classic style has an adjustable strap with an antique brass buckle. Worn in to feel just like your favorite hat, the embroidered logo gives this ball cap an iconic FRĒDA finish.

Our signature dad cap. Crafted from red-washed cotton, this classic style has an adjustable strap with an antique brass buckle. Worn in to feel just like your favorite hat, the embroidered logo gives this ball cap an iconic FRĒDA finish.