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THE BEST (CURATED BY US) DECEMBER 2025
THE BEST OF HOLIDAY & WINTER The lights are twinkling, holiday playlists are on repeat, and our calendars are filled with reasons to gather. Here’s what’s inspiring us as we...
GIVING TUESDAY: Chamber of Mothers
This Giving Tuesday we are proud to give Chamber of Mothers 10% of today's proceeds. Chamber of Mothers is a non-partisan nonprofit and grassroots movement uniting moms for a better America....
FREDA WOMAN SERIES: JESSIE DE LOWE
We adore Jessie De Lowe. Community builder and manifestation advisor, Jessie spends her days helping others step into their fullest potential. We caught up with Jessie just before her retreat...
THE BEST (CURATED BY US) OCTOBER 2025
THE BEST OF PEAK FALL The leaves are turning, soup’s on the stove, and our sweaters are finally in rotation. The cozy season is just beginning, where routines settle in,...
THE BEST (CURATED BY US) SEPTEMBER 2025
THE BEST OF FALL Where to start? We love fall for all the sensory experiences, from the crisp air and super soft cashmere to yummy candles and all the new...
THE BEST (CURATED BY US) AUGUST 2025
THE BEST OF PREFALL The seasons are changing and we’re savoring the end of summer. From conversation-starting tableware and our favorite new print quarterly to energy-lifting perfume and new bingable...
THE BEST (CURATED BY US) JULY 2025
THE BEST OF HIGH SUMMER The temps are up, our spirits are high, and we’re soaking up the magic of summer. From playful hair accessories and stylish tableware to Martha’s...
THE BEST (CURATED BY US) JUNE 2025
THE BEST OF SUMMER DISCOVERY With summer in full swing, we’re trying to stay in the moment and soak up all the magic moments of the season. Here’s our curated...
THE BEST (CURATED BY US) MAY 2025
THE BEST OF SUMMER MAGIC We’re something of summer enthusiasts. Only because there is SO much to love. Long days filled with heat, sun, refreshing treats and sips, mood-boosting style–and...
FRĒDA WOMAN SERIES: Catherine Carnevale
Catherine Carnevale has a gift for making things feel both elevated and easy. As the co-founder of ELEVEN SIX, she blends timeless knitwear design with the craftsmanship of artisan communities...
STYLING STORIES: MAY CAMPAIGN
To say we’re excited about summer is an understatement. Bright colors, fun textures, prints on prints–there is so much to play with this season! It’s really all about waking up...
THE BEST: EARTH-DAY INSPIRED (CURATED BY US) APRIL 2025
We like to make conscious decisions—whether that’s for the planet, ourselves, or a good mix of both. In honor of Earth Day this month, we’re thinking more intentionally about how...
STYLING STORIES: APRIL CAMPAIGN
April always comes with this refreshing feeling. So, for this month’s campaign, I wanted to bring a fresh energy that is fun and gets you excited for summer! There’s lots...
FRĒDA WOMAN SERIES: AYCA KILICOGLU
We’re so excited to welcome you into the very colorful world of Ayca Kilicoglu! She’s a designer, illustrator and the creative mind behind the hand-drawn, mood-boosting silk scarves and bandanas at...
STYLING STORIES: POPS OF RED
“THE ‘POP OF RED’ STYLING TRICK IS STILL GOING STRONG” - VOGUE Trends come and go but one that’s holding on is the ‘pop of red’ trick–and we couldn’t be...
THE BEST (CURATED BY US) MARCH 2025
THE BEST IN OUR COMMUNITY Our community is the beating heart of FRĒDA. Building community from the ground up–it’s why we started and what motivates us everyday. We’re incredibly lucky...