FRĒDA Woman: Alli Webb

FRĒDA Woman: Alli Webb

Introducing FRĒDA Woman: Alli Webb  CAN YOU START BY TELLING US A LITTLE ABOUT YOURSELF? YOUR BACKGROUND, WHAT YOU DO, AND WHAT HAS LED YOU TO WHA...

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Fall Chapter 01 Lookbook

Fall Chapter 01 Lookbook

REDEFINING COOL CLASSICS A nod to heritage style, our Fall Collection celebrates classic silhouettes reimagined the FRĒDA way. From statement lugs ...

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FRĒDA WOMAN: Alicia Garza

FRĒDA WOMAN: Alicia Garza

Introducing FRĒDA Woman: Alicia Garza   What experiences led to your involvement in social justice work? I first got involved in social justice wo...

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FRĒDA WOMAN: Andrea Coish

FRĒDA WOMAN: Andrea Coish

Introducing FRĒDA Woman: Andrea Coish  What inspired you to start a business? I was an independent, adventuresome young woman, happiest when my cr...

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DAY TRIP TO SONOMA, CA

DAY TRIP TO SONOMA, CA

DAY TRIP TO SONOMA Sonoma, California is about 45 minutes from our Sausalito based office, so it topped the list when we were talking about places...

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