FREDA GIRL: Shaina Kerrigan
Tell us a little more about yourself. Hi! I’m Shaina Kerrigan, founder of Molly Jones—a handmade CBD confectionery brand based in Marin, California, which is just north across the Golden...
The Inspiration Behind Our Tom Jean Webb Collaboration
Who is Tom Jean Webb? Tom Jean Webb is a British born artist who splits his time between London and Austin, Texas. His work features western and southwestern iconography influenced...
Made In El Salvador
Come behind the scenes and explore our family factory in El Salvador MADE IN EL SALVADOR Generation after generation–this is our shoemaking DNA. Our co-founder, Cristina Palomo Nelson, was born...
MORRISA OF FREEDOM APOTHECARY
Tell us a little bit about your back story. Where are you from? I’m originally from a small town in Mississippi. Growing up I always had a proclivity for nurturing...
BONKOSI OF FREEDOM APOTHECARY
Tell us a little bit about your back story. Where are you from?I’m originally from Iowa City, Iowa, a small, pretty liberal university town in the middle of nowhere. Ask...
LISA OF MILLROAD STUDIO
Tell us a little bit about your back story. Where are you from?Originally from the Bay Area, I went to college in Southern California and then had a 10-year-stint in...
LINDA OF YONDER
Tell us a little bit about your back story. Where are you from? I’m a 5th Gen San Franciscan. Though I live down the coast from the city in Pacifica,...
MEET OUR MODEL JESSICA LAREZ
Tell us a little bit about yourself Hi! I’m Jessica Larez. I’m a singer and abstract artist living in Oakland, CA. Growing up I’ve always been into art. That means...
FREDA Girl: Justine Liu
Tell us a little bit about your back story. Where are you from? I’m from kind of all over the place at this point! I grew up in Rochester, Minnesota,...
FREDA Girl: Gaby Dalkin
Gaby Dalkin (@whatsgabycookin) is a trained chef, recipe developer, entrepreneur and food/lifestyle writer based in Los Angeles. Her blog, WhatsGabyCooking.com, features original recipes and images along with highlights from Gaby's...
FREDA Girl: Lily Kunin
Tell us about yourself! My name is Lily Kunin and I’m a health coach, cook, author and co-founder of a modern wellness company called Clean Market. I oversee all aspects of retail and...
Female Collective
With love, friendship, and community at the root of all that we do, having a love for our fellow female-founded brands comes naturally. This joining of forces is our latest...
Summer Mood Board
SUMMER 2020. Sun-filled days, long walks, BBQs, bike rides, reading, saltwater on our skin, a new hobby. What does Summer 2020 mean to you?
FREDA Women: Codie O'Connor
Please tell us who you are and what you do? My name is Codie O’Connor and I am an abstract painter based in Austin, Texas. What is your background? How...
FREDA Girls: tenoverten's Jaclyn Ferber + Nadine Abramcyk
What did you do before starting tenoverten? J: I worked in design and production for an accessories company. N: I owned and ran a teeny women's boutique in the West...
FREDA Girl: Cat Chen
Please tell us who you are and what you do? My name is Cat Chen and I wear a lot of hats over at Amber Interiors. I’m officially the Marketing...