Blog– Page 6– FREDA SALVADOR

FREDA Women: Sarah Wright Olsen

FREDA Women: Sarah Wright Olsen

Last week, Sarah Wright Olsen took over our Instagram for the day while on her family vacation in Targhee National Forest, Jackson Wyoming and Idah...

Freda Women: Angelyne Tompkins

We discovered Angelyne on Instagram when we saw an image that she posted of herself in our KEEN nude woven. We immediately reached out to her to s...

Summer is Here

Summer is now in high swing and to celebrate the warmer weather, we rounded up a few of our favorite summer styles to carry you on your vacations ...

BTS Of Our Summer Shoot

A few weeks ago, we got together with our favorite, Maria del Rio, to shoot our Summer Collection (online now!) in the Mission District of San Fran...

The Sneakers We Will Be Living In All Summer

Our new sneakers are iconic FREDA in every way. These sneakers have become an instant classic in our closets for good reason; they go with everyth...

History of Espadrilles

Espadrilles are the quintessential summer shoe. They are cool and comfortable (because of the natural jute) and we love how they work both casually...

FREDA Occasion

We have been celebrating life's biggest events in oxfords and boots, but now our Occasion collection is here! True to FREDA style, they are all-...

FREDA WOMEN: Neeharika Sinha

Please tell us who you are and what you do? Hi, I am Neeharika. I currently work at Facebook helping to bring new products to market. I work with...

FREDA WOMEN: Gina Pell + Amy Parker of The What

Please meet FREDA Women Amy Parker and Gina Pell, co-founders of The What. Gina and Amy are dot.com OG's and have created a global community of wom...

"Meet my Friend": Ruthie Lindsey Introduces Suleika Jaouad

The night I met Suleika, it's as if I couldn't see or hear anyone else in the room. My spirit was so taken with hers. I quickly discovered we had ...

You Are Perfect

The You are Perfect campaign was inspired by the FREDA Girl series. She is strong, strong, self-expressive, and kind. She has an effortless ease ab...